Features
Everything here works today.
No half-built buttons. What Kindred does now is listed first. What is coming is listed separately, and only moves up when it is real.
Writing
A letter that looks like a letter
Write in paragraphs, headings, quotes, photographs, buttons and dividers, on a page that shows exactly what your reader will see. Drafts save as you type.
Personal
Every reader greeted by name
Kindred fills in each person’s first name, with a gentle fallback for anyone who did not share it.
Testing
Send yourself a test first
See the letter in your own inbox before anyone else does. Kindred checks every link, every photograph description and your footer before it lets a letter go.
Timing
Send now, or choose a time
Schedule a letter for the morning, and cancel it right up until it goes. Sending happens in the background, so you can close the tab.
Welcome letters
A note the moment someone joins
Each list can have its own welcome letter, sent once, within a minute of signing up.
Lists
Each list keeps its own promise
Letters go to one list at a time, so the people who asked to hear about one thing never get something else by accident.
Consent
A record of what they agreed to
For every signup: the exact wording on the form, the page, the date and time. Export it whenever you need it.
Leaving
Unsubscribes honoured instantly
One click in the letter or the mail app’s own button. Bounced addresses and spam complaints are blocked automatically, for good.
Reports
Plain figures for each letter
Delivered, opened (marked as an estimate), clicked, what did not arrive and why, and opens by hour.
Your readers
Search and export your lists
See everyone on each list with the details they shared, search them, and download a spreadsheet any time.
Security
Two-step sign in
Signing in takes an email link and a code from your phone, because your list holds people’s names and emails.
Canada
Your readers’ records stay in Canada
Kindred stores your lists in a Canadian data centre. Letters are delivered through Postmark, a long-established email service.
Coming next
On the desk
- More than one brand or practice under one sign-in
- Signup forms you can paste into any website
- Importing an existing list, with consent carried over
- Letter sequences, such as a short welcome series
- A public archive of past letters
- A page where readers choose what they hear about